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A T&T wants to be the world's Internet provider in a big way. Big enough to talk about "designing AT&T Long Line services as Internet services." Big enough to claim an enormous commitment to provide "world-class electronic services to everyone, with the Internet as the foundation."
With that modest proposal, AT&T joined the Internet marketing wars, unveiling a multi-part strategy aimed directly at making the still-kludgy network "as easy to use as phone service" for its 80 million consumer and business customers.
"The Internet has established itself as the global standard for public networking," says John Petrillo, president of AT&T Business Communications Services and the executive in charge of AT&T …