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Close-Up: 24 hours with ... Alan Rutherford, Digitas Global.
Name: Alan Rutherford Job: Chief executive, Digitas Global Professional mission: To build Digitas as a leading global network within the Publicis Groupe Professional mantra: God knows
5.30am Watch my beloved West Ham on hotel TV. Curse again. This time a dodgy Man City equaliser after a brilliant Carlton Cole opener.
6.30am Call home to wish children good night. Children point out they are grown up and go to bed well after 10.00pm. Tease me about Man City equaliser.
6.45am China is waking up. People practising t'ai chi in park. Decide against joining them. It's a long way from my room on the 20th floor.
7.20am Breakfast. Tea and toast. No Korean fish delicacies today, thanks. Apparently, 200 Chinese chefs have been sent over to the UK to learn how to make a full English, ready for the Olympics.
7.45am Taxi to work. Out on the streets, pedestrians are using their mobiles to surf the internet, far more so than in Western countries.
8.20am Arrive at the agency. Review new IHG work. Very nice.
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