Studzinski quits Publicis to join Mother.(Nik Studzinski)

Publicis' executive creative director, Nik Studzinski, defects to Mother and is expected to replace Damon Collins on Boots.

Nik Studzinski, the executive creative director at Publicis, is leaving the agency to join Mother as a creative director on the Boots account.

He is expected to fill the role left vacant by Damon Collins, the Mother creative director, who left the agency last year to take control of the creative department at Rainey Kelly Campbell Roalfe/Y&R.

Robert Saville, a founding partner at Mother, confirmed that Studzinski was joining the agency, but said his exact role was yet to be decided.

Sources within Publicis say that Studzinksi was becoming increasingly unhappy with his role, and was becoming disillusioned with the pressures of running the creative department of a network agency.

'He basically wants to sit in an office and create ads, which is where his major skills lie. He'll be great at Mother,' one source said.

Studzinski is the third high-profile executive to depart Publicis since the arrival of Neil Simpson, the agency's chief executive, in September 2006. Simpson is in the process of making sweeping changes to the agency's senior management team.