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IRI H&BA subcategories--pricing and sales by type of merchandising activity *.(O-T-C BEST-SELLERS)(Statistical table)

Chain Drug Review

| January 07, 2008 | COPYRIGHT 2009 Racher Press, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

 
IRI H&BA subcategories--pricing and sales by type of merchandising 
activity * 
 
                                    Avg.                   % Dollars, 
                                   price    Avg. price         any 
                                    per      per unit     merchandising 
                                    unit    % change **     activity 
 
1 & 2 letter vitamins               $5.82    -  1.51          37.70 
Acne treatments                     $5.86    +  1.29          22.89 
Adult incontinence products         $9.73    +  2.00          37.16 
Antacid liquid/powder               $6.30    -  5.45          13.11 
Antacid tablets                     $7.45    -  1.43          27.02 
Anti-itch treatments (incl.         $5.71    +  1.11          14.45 
  calamine) 
Anti-smoking gum                   $38.79    -  4.01          34.51 
Anti-smoking patches               $35.56    - 11.85          33.31 
Artificial nails and accessories    $4.85    -  1.21           4.40 
Baby lotions                        $3.39    -  2.56          24.25 
Baby oils                           $2.73    -  4.91          22.69 
Baby ointments/creams               $5.25    +  1.08           9.88 
Baby powder                         $2.55    -  1.87          19.99 
Baby shampoo                        $2.82    +  6.69          21.15 
Baby wipes                          $3.81    +  4.00          27.00 
Bath/body scrubbers/massagers       $2.10    -  3.48          19.27 
Blood pressure kits                $56.47    +  2.73          14.37 
Blush                               $5.95    +  4.17          38.35 
Body anti-aging                     $9.58    +  6.59          28.64 
Breath freshener sprays/drops       $2.80    - 16.99          15.97 
Chest rubs                          $4.99    - 13.51          15.54 
Cold/allergy/sinus liquid/powder    $5.83    +  1.31          30.12 
Cold/allergy/sinus                  $7.14    -  0.41          29.38 
  tablets/packets 
Concealer                           $5.88    +  4.74          30.66 
Cosmetics storage                   $7.63    -  5.58          21.89 
Cotton balls/cotton swabs           $2.03    +  2.81          30.38 
Cough syrup                         $6.08    -  5.06          25.16 
Cough/sore throat drops             $1.99    -  1.34          25.04 
Dandruff shampoo                    $5.49    -  2.31          22.32 
Dental accessories/tools            $5.47    +  4.66          16.38 
Dental floss                        $2.44    +  2.15          18.57 
Denture adhesives                   $4.35    -  2.08          17.21 
Denture cleanser/paste/powder       $4.54    + 19.05          14.86 
Denture cleanser/tablets            $4.42    -  4.37          16.54 
Deodorant bar soap                  $2.46    - 18.58          31.60 
Deodorants                          $3.07    -  0.24          27.59 
Depilatories                        $5.78    +  2.68          19.29 
Diarrhea medicine liquid/powder     $6.29    -  4.74           7.36 
Diarrhea tablets                    $6.82    +  0.57          14.03 
Douches                             $2.46    - 10.32          10.22 
Ear care products                   $4.10    +  2.04           4.85 
Ear drops/treatments                $6.71    +  4.57          12.28 
Epsom salts                         $2.41    -  1.12          29.82 
External analgesics rubs            $5.95    +  0.11          14.17 
Eyebrow makeup                      $3.20    -  7.85          25.78 
Eyeliner                            $4.53    +  6.46          32.10 
Eye shadow                          $4.67    -  6.53          35.50 
Eye/lens care solutions             $6.91    -  0.11          13.36 
Eye/lens care tablets/              $3.56    -  1.10           4.08 
  accessories 
Facial anti-aging                  $15.06    + 15.62          35.04 
Facial cleansers                    $5.25    +  1.01          23.25 
Facial moisturizers                 $8.87    +  2.49          26.63 
Female contraceptives              $27.74    + 91.64           1.51 
Feminine pain relievers             $5.79    +  4.69           9.07 
First aid-tape/bandage/             $3.20    +  2.58          13.52 
  gauze/cotton 
First aid kits                      $4.03    + 11.20          20.08 
First aid ointments/antiseptics     $3.41    +  1.39          20.09 
Foot care devices                   $5.56    +  3.30          12.59 
Foot care/athlete's foot            $6.83    -  0.78          14.68 
  medication 
Foundation                          $8.46    -  3.96          39.45 
Glucose                            $44.53    -  3.36          14.78 
Hair coloring                       $7.07    -  3.41          32.96 
Hair conditioner/creme rinse        $3.84    +  0.78          28.97 
Hair growth products               $29.77    + 27.89          22.73 
Hair relaxer kits                   $5.99    +  0.40          21.27 
Hair spray/spritz                   $3.38    -  1.14          20.88 
Hair styling/setting gel/mousse     $4.26    -  3.90          23.79 
Hand and body lotion                $4.97    -  4.12          25.23 
Hand sanitizers                     $1.95    + 10.52          30.81 
Heat/ice packs                      $6.81    -  0.99          21.27 
Hemorrhoidal cream/ointment/        $6.76    -  2.58           6.42 
  spray 
Hemorrhoidal remedies               $6.14    +…

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