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Architects of entertainment: digital and physical set designers discuss the role of CAD in their craft.(Digital Architecture)

Computer Graphics World

| November 01, 2007 | Wong, Kenneth | COPYRIGHT 2007 PennWell Publishing Corp. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

[ILLUSTRATION OMITTED]

for the most part, the sprawling cityscapes and elaborate buildings created by set designer Vlad Bina, chief executive officer of XY Blue Design, live as bits and bytes in a hard drive, not as wood-and-plaster structures in a physical location. That's because he's working as a digital set designer, a profession that's been around for some time under a variety of labels.

"Only in the past few years have we started to consistently see the terms 'digital set designer' or 'art director for digital sets' showing up on screen when movie credits begin to roll," says Bina. Sometimes, Bina's credit appears under "virtual background ...

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