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Hotline: IAA presses the EU to launch fuller inquiry.(International Advertising Association)(Brief article)

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| November 02, 2007 | COPYRIGHT 2007 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

The New York-based International Advertising Association is pressing the European Union to launch a fuller inquiry into the proposed acquisition by Google of DoubleClick.

The IAA first proposed that the transaction should be looked at in August ...

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