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Diary: We all loved 'St Wayne'. Except Coleen, it seems.(Coleen McLoughlin)(Brief article)

Campaign

| October 05, 2007 | COPYRIGHT 2007 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Proving themselves never ones to miss a good PR opportunity, Wieden & Kennedy leapt into action when Wayne Rooney's fiancee, Coleen McLoughlin, and a film crew were spotted opposite its Hanbury Street base.

The WAG was filming her new TV show, Coleen's Real Women, in which she wanders around London offering women the chance to be models.

Wasting no time, agency staff unfurled a massive 'St ...

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