AccessMyLibrary provides FREE access to over 30 million articles from top publications available through your library.
Close
Create a link to this page
Copy and paste this link tag into your Web page or blog:
<a href="http://www.accessmylibrary.com/article-1G1-169488218/world-sydney-media-chiefs.html" title="Facts and information about The World: Sydney - Media chiefs refute magazine publishers' survey.(Survey)(Brief article)">The World: Sydney - Media chiefs refute magazine publishers' survey.(Survey)(Brief article)</a>
Close
Set up an RSS feed that alerts you when new articles from Campaign are available.
Frequently asked questions about RSS feeds
The World: Sydney - Media chiefs refute magazine publishers' survey.(Survey)(Brief article)
Major media bodies in Australia have questioned the results of a new study by the country's magazine publishers promoting the appeal of magazine advertising.
The research compared magazines with newspapers, the internet, pay-TV, free-to-air TV and radio.
It insisted that consumers preferred ads in magazines to those in any other type of media.
But Joan Warner, the chief executive of Commercial Radio ...
Related articles from newspapers, magazines, journals, and more
For more facts and information, see all results
- Turnkey Service For Magazine Publishers.(Brief Article)
- Magazine article from: Graphic Arts Monthly January 1, 2000 700+ words
A turnkey, scaleable Web solution to help magazine publishers maximize their product presence on line while better serving readers and advertisers is now being offered by R.R. Donnelley...
- Global expansion mixed bag for mags.(international magazine publishers)(Brief...
- Magazine article from: Advertising Age Wentz, Laurel May 7, 2001 700+ words
[Rio de Janeiro, Brazil] - International magazine publishers are worrying about the U.S. economy but still see the rest of the world as fertile ground for extending their brands. At the...
- Magazine publishers plan $10M fight vs. postal hike.(Newspaper Association of...
- Magazine article from: Business First-Columbus February 4, 2000 700+ words
The Magazine Publishers of America plans a $10 million...said the increase would cost magazine publishers $300 million. The hike also...Postal Review Commission. Magazine publishers also plan to push for "fundamental...
- Publishers to spend $10M to defeat postage hike.(Magazine Publishers of America...
- Magazine article from: Business Courier Serving Cincinnati - Northern Kentucky HOOVER, KENT February 11, 2000 700+ words
The Magazine Publishers of America plans a $10 million...postal increase would cost magazine publishers $300 million. The increase...Postal Review Commission. Magazine publishers also plan to push for "fundamental...
- MPA offers invaluable marketing tools. (Merchandising).(Magazine Publishers of...
- Magazine article from: MMR America, azine Publishers of June 16, 2003 700+ words
NEW YORK -- Magazine Publishers of America (MPA) is issuing a series of three market profiles that contain the latest research on Hispanic, African-American...
- Best retail practices recognized by MPA.(Merchandising)(Magazine Publishers of...
- Magazine article from: MMR April 19, 2004 700+ words
...selected as one of the conference's keynote speakers. The awards were given for the third consecutive year by the Magazine Publishers of American (MPA) and the International Periodical Distributors Association (IDPA) based on votes by publishers...
- MPA 2003 Awards go to 23 retailers. (Merchandising).(Magazine Publishers of...
- Magazine article from: MMR March 24, 2003 700+ words
...received awards at the recent 2003 Retail Conference & Expo: Marketing Magazines and Books, cohosted by the Magazine Publishers of America (MPA) and the International Periodical Distributors. The MPA 2003 Awards for Best Practices recognize...
- Festival of Words.(2007 Retail Conference of the Magazine Publishers of America...
- Magazine article from: Supermarket News March 19, 2007 700+ words
...retailers, distributors and publishers at the "Print Comes to Life" reception for the 2007 Retail Conference of the Magazine Publishers of America and the International Periodical Distributors Association, both based in New York, this month. While...
- People & Players.(Samsung Electronics, Bon Appetit magazine, HBO, Unilever,...
- Magazine article from: Advertising Age May 27, 2002 700+ words
...Goto, creative director, O&M, Japan. New York Guests celebrate outstanding magazine advertising at Magazine Publishers of America's 21st Annual Kelly Awards. The grand prize went to Carmichael Lynch for its Harley-Davidson work...
- Kliger gets MPA post.(Hachette Fillpacchi Magazines CEO Jack Kliger named...
- Magazine article from: Chain Drug Review February 26, 2001 700+ words
...Magazines Inc. president and chief executive officer Jack Kliger has been named secretary of the board of the Magazine Publishers of America (MPA). "Jack's contributions will prove invaluable as the board focuses on the opportunities...
