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Unibet, the online betting and gaming site, has appointed TBWA\London to handle its pan-European advertising after a four-way pitch.
The agency beat WWAV Rapp Collins, Ogilvy and Euro RSCG in a review overseen by Agency Assessments International.
TBWA will now work on a European campaign, expected to break in the UK next year, to raise awareness of Unibet and drive traffic to its website.
It is unclear whether the work will include TV - although the Gambling Act 2005 allows gambling companies to advertise on television in the UK, ...