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JWT and Lowe to vie for Nestle's Heaven.(Brief article)

Campaign

| October 05, 2007 | COPYRIGHT 2007 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

JWT and Lowe are set for a showdown in a pitch for UK advertising duties on the Nestle Rowntree-owned luxury chocolate bar Heaven.

The review gives Lowe a chance to win back the position on the Nestle UK roster it lost in February 2005.

It will come as a blow to JWT, which currently handles all Nestle's UK confectionery advertising following a realignment of duties that saw a number of chocolate brands moved from Lowe to the WPP-owned shop.

Nestle Rowntree launched Heaven, which is made from Swiss chocolate, into the UK premium chocolate ...

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