Brits could look beyond London in bid to build on recent successes.

Committee considers hosting away from the capital to generate local excitement, despite announcing they will broadcast live from Earl's Court in 2008 in wake of new three-year deal with ITV.

What's On This Week

Tuesday The BT Digital Music Awards takes place at the Roundhouse in Camden Academy Of Contemporary Music Livelink Launch - More than a dozen of the hottest ACM bands playing over three venues in Guildford. Wednesday The Classic FM Gramophone Awards at the Dorchester Hotel in London The Diesel U-Music Awards takes place at Camden's Koko, followed by an after party

Brits committee chairman Ged Doherty is considering throwing out the event's venue rulebook by staging the ceremony outside London for the first time in the future.

Although Earl's Court has already been announced as the venue for next year's event, which will take place on Wednesday, February 20, Doherty has made it one of his top priorities to extend the Brits beyond London and into the regions. This could include a non-London event some time in the future.

"I've attended lots of other awards shows and the one I remember is the MTV Awards in Edinburgh, which was one of the best in terms of execution. The whole city got involved," says Doherty, who is also Sony BMG chairman and CEO.

His thinking is also influenced by the period when the old Wembley Stadium closed in 2000, resulting in the England football team holding its home matches at other venues around the country, including Old Trafford in Manchester, Anfield in Liverpool and St James's Park in Newcastle.