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The Kansas City Star, Mo., Jeffrey Flanagan column: Media get caught in a Web on Johnson story.(Column)

The Kansas City Star (Kansas City, MO)

| September 16, 2007 | COPYRIGHT 2007 The Kansas City Star. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Byline: Jeffrey Flanagan

Sep. 16--If you want to know the power of the Internet, look no further than how it makes us in the mainstream media dance.

Take the alleged Larry Johnson rap song story, for example: A derogatory rap song popped up on MySpace.com featuring a voice that sounded like Johnson's.

The next thing you knew, every media outlet in Kansas City was on the story. Why? Because these days, one link to one Web site can put a story "out there," as we say in our biz. That puts pressure on news outlets to react.

True, mainstream news organizations have to be careful. The concern was whether the voice on the song was really Johnson's. It wasn't like anyone had a voice-comparison analyzer handy to check Johnson's voice against the one from the song.

If the voice wasn't Johnson's, and you were the news outlet that said it was, hello lawsuit.

That's pretty much what WHB and Channel 4 faced last Thursday.

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