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The Work: New Campaigns - UK.

Campaign

| September 07, 2007 | COPYRIGHT 2007 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright
 
EUROPEAN COMMISSION/UEFA - GET ACTIVE CAMPAIGN 
CREDITS 
Project: European Commission/Uefa 'Get active' campaign 
Client: European Commission, Uefa 
Brief: Encourage people of all ages and abilities to go out and play 
sport 
Creative agency: Abbott Mead Vickers BBDO 
Writer: Jason Fretwell 
Art director: Colin Jones 
Planner: Bridget Angear 
Media agency: n/a 
Media planner: n/a 
Production company: Smith and Sons 
Director: Ulf Johansson 
Editors: Marcus Moffatt, David Wishart 
Post-production: The Moving Picture Company 
Audio Post-production: Jungle 
Exposure: Television 

Abbott Mead Vickers BBDO has created a TV ad as part of the European Commission and Uefa-backed ...


    
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