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Standard poised to revive Hot Tickets.
The Evening Standard is set to resurrect its Hot Tickets listings supplement in a bid to win more readers and ad revenue.
Hot Tickets, which was revamped as MetroLife in 2002, combined TV and entertainment listings with lifestyle coverage each Thursday evening. It was scrapped in 2005.
However, the Standard has put a new Hot Tickets product into research, and has already approached media agencies about securing support from advertisers and sponsors. One agency source said the Standard, whose circulation has suffered following the introduction of the ...
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