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Bill Brock and Matt Dyke launch shop.(Brief article)

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| September 07, 2007 | COPYRIGHT 2007 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Bill Brock and Matt Dyke, the managing director of Tribal DDB and the head of planning at DDB London, have quit to launch a start-up agency.

Neither would comment on the plans, but sources suggest the start-up will not be a digital specialist or a direct rival to Tribal DDB, but will work across a wide range of media.

Mike Parsons, the head of Tribal DDB Amsterdam, will replace Brock as the managing director of Tribal DDB. He starts in November. Dan Ng, the head of integration at DDB ...

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