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Great Ormond St in hunt for ad agency.(Great Ormond Street Hospital Children's Charity)(advertising)(Brief article)
Great Ormond Street Hospital Children's Charity is talking to ad agencies about a brief to devise a new brand positioning for the organisation.
The charity's communications and marketing director, Lesley Miles, confirmed it is looking for an agency to overhaul the brand's proposition. The task is not expected to include any advertising. Miles said she had drawn up a list, but refused to name agencies.
Miles joined from Waterstone's in August last year to take up the new top communications and marketing role. ...
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