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Australian six-piece Architecture In Helsinki are set to reap the benefits of a television campaign for soft drink company Robinson's, which features a track from the group's debut album entitled Spring 2008.
The ad forms part of a year-long campaign for the cordial manufacturer, incorporating a series of five differently themed ads, running consecutively over the course of 12 months.
The first ad, themed as Grow, started on May 1 and features music from Deerhoof. Architecture In Helsinki feature in the second ad, themed as Clouds, which started on May 14. After a short break throughout June, the Architecture In Helsinki ad will return to the small screen in August. A further three ads are still in production, with details to be announced at a later date.
Richard Sauberlich, a music researcher at Leap Music, sourced the music for the ads for creative agency BBH. He says the Architecture In Helsinki track provided a strong fit with the overall theme of the ...