AccessMyLibrary provides FREE access to over 30 million articles from top publications available through your library.

The Week: Best of the Blogs.(Brief article)

Campaign

| June 01, 2007 | COPYRIGHT 2007 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Saatchis' dr martens gaffe

I think these (Dr Martens) ads are pretty good given the brand and the target market. As a campaign, the concept has legs, and it definitely should have been presented.

This whole thing has the air of a spec campaign that never went through legal, which wouldn't have mattered if the ad campaign hadn't gotten loose.

What killed this wasn't the creative. It was the lack of communication between creative, account services and the client that did it in. The ending could have been, and should have been, better.

www.kuraoka.com/adblog/

M&C's STUCK IN THE PAST

Biggest adland disappointment: In terms of places I've visited, most definitely M&C Saatchi. It felt much more guarded and stuffy than any other ...

Related articles from newspapers, magazines, journals, and more
National Express Ltd. Standardizes on CA's Ingres II for New Generation of...
Press release article from: PR Newswire August 5, 1999 700+ words
...Inc. (CA) today announced that National Express Ltd., the leading coach operator...generation of financial applications. National Express is the United Kingdom's only national...throughout England, Scotland and Wales, National Express decided to use its rich information...
Durham Transportation Inc. Joins National Express Group; Larry Durham to Head...
Press release article from: PR Newswire August 16, 1999 700+ words
...Texas, Aug. 16 /PRNewswire/ -- National Express Group PLC, a leading mass transit...acquired Durham Transportation Inc. National Express Group also announced the formation of National Express Corp. and the naming of Larry Durham...
National Express rejects merger approach from its bigger rival.
News wire article from: Europe Intelligence Wire June 30, 2009 700+ words
...Byline: Ros Snowdon City Editor National Express, which runs the rail line linking...combination of the two companies".National Express described the advances by its rival...was made on June 19, two days after National Express agreed a deal with its banks to delay...
Rail crisis: National Express pulls out of London-to-Edinburgh route.
News wire article from: Europe Intelligence Wire July 1, 2009 700+ words
...From Guardian Unlimited) National Express confirmed this morning that...government's franchise policy, National Express said it would work with the...the financial year run out. National Express rejected government warnings...
NATIONAL EXPRESS (NEX).
Magazine article from: Investors Chronicle February 16, 2007 700+ words
...090p - Travel & leisure - National Express faces an uncertain year. Three of...been put out to tender. But while National Express has made the shortlist for the East...rail revenues are set to disappear. National Express's bosses hope to offset those lost...
National Express slashes dividend in bid to hold on to rail franchise.
News wire article from: Europe Intelligence Wire February 26, 2009 700+ words
(From Guardian Unlimited) National Express slashed its dividend and refused to rule out...order to deliver a profitable rail business." National Express also owns the National Express East Anglia, Stansted Express and c2c franchises...
National Express rejects FirstGroup takeover bid.
News wire article from: Europe Intelligence Wire June 29, 2009 700+ words
...From Guardian Unlimited) National Express has rejected an all-share...public transport industry. National Express said it "does not consider...was rejected by the Board of National Express," said FirstGroup. National...
National Express lightens load but still heads for buffers on east coast.
News wire article from: Europe Intelligence Wire June 17, 2009 700+ words
...From Guardian Unlimited) National Express eased restrictions on its...underperforming Spanish coach business, National Express is widely expected to hand...analysts were unenthused. National Express announced that it had extended...
Results go backwards at National Express - but should it now pay the price?
News wire article from: Europe Intelligence Wire May 7, 2009 700+ words
...are mounting after operator National Express yesterday admitted the recession...hit its finances. Shares in National Express fell 7% as it confirmed revenue...The news is alarming because National Express's winning bid for the East...
National Express - Inter-City East Coast rail.
News wire article from: Europe Intelligence Wire February 20, 2007 700+ words
(From AFX CNF) RNS Number:5295R National Express Group PLC 20 February 2007 National Express Group PLC National Express Group shortlisted to bid for Inter-City East Coast franchise National Express Group is delighted to be shortlisted by the...
For more facts and information, see all results
©2009 Gale, a part of Cengage Learning. All rights reserved.
About us | FAQs | Contact us | Privacy policy | Terms and conditions
Other Gale sites: Encyclopedia.com | HighBeam Research | Acquire Content | Books & Authors | Goliath | MovieRetriever | Smart QandA