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HP TAILORS PC FOR SPANISH-SPEAKING HISPANIC CONSUMERS.

PC Business Products

| June 01, 2007 | COPYRIGHT 2007 Worldwide Videotex. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

HP (NYSE: HPQ), Palo Alto, has announced two additions to its HP Pavilion product line specifically for U.S. Hispanic consumers.

Designed in response to increasing demand from the Hispanic community, the two additions to the HP Pavilion product line are as follows:

HP Pavilion a6005y Desktop enables consumers to customize their PC with the Spanish versions of Windows Vista Home Basic or Windows Vista Home Premium. The PC also features a Spanish keyboard and optional Spanish versions of popular software including Norton Internet Security, Microsoft Office and Roxio Creator. Consumers also will receive Spanish-language documentation including Easy Set-Up instructions and software manuals. The HP Pavilion a6005y starts at $329 directly through HP at http://www.hpshopping.com and at HP configure-to-order kiosk retail partners: CompUSA, Costco, Office Depot and Office Max.(1) HP Pavilion a1726x Desktop with Windows Vista Home Premium enables customers to choose English or Spanish at the initial set-up phase and includes multimedia keyboards for both Spanish and English-language users. This PC features a 320 gigabyte (GB) hard drive that can hold up to 134,000 photos, 1,024 megabyte (MB) memory, Intel Pentium D processor and SuperMulti DVD Burner with LightScribe technology enabling users to burn custom, silkscreen-quality text and images onto LightScribe-enabled CDs and DVDs. The HP Pavilion a1726x starts at $599 and is available now at CompUSA stores throughout the United States.(1) "

With this expansion of our PC portfolio, we are delivering products our Hispanic customers have told us matter most to them," said Mark Sanchez, vice president and general manager, Consumer Computing North ...

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Source: HighBeam Research, HP TAILORS PC FOR SPANISH-SPEAKING HISPANIC CONSUMERS.

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