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The World: Kuala Lumpur - BBDO and O&M retain dollars 60m Maxis business.(Ogilvy & Mather )(Brief article)
Kuala Lumpur BBDO and Ogilvy & Mather have retained the dollars 60 million Maxis account, while Leo Burnett has been axed.
The telecommunications and internet business is the largest account in Malaysia.
The agencies retained the business for another four years following a competitive pitch, which saw BBDO compete against Grey to retain the company's pre-paid business, ...
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