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The Week: City - Colgate boosts ad budget.

Campaign

| May 04, 2007 | COPYRIGHT 2007 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Colgate-Palmolive will increase its annual ad budget after last year's record spend helped sales increase by 12 per cent in the first quarter of 2007. The chief executive, Reuben Mark, ...

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