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Agencies line up for National Trust task.(National Trust for Places of Historic Interest or Natural Beauty)(Brief article)

Campaign

| May 04, 2007 | COPYRIGHT 2007 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

The National Trust is inviting agencies to pitch for its pounds 3 million media account.

The winner will develop a media strategy to increase membership and visitors to its properties across England, Wales and Northern Ireland.

MediaCom Direct is the incumbent agency. The review follows the appointment of MBA, which won the creative account from Craik Jones Watson Mitchell Voelkel in October.

Since then, the National Trust has split its ...

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