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Universal backs change in singles release day as the Arctic Monkeys look to conquer charts
by Paul Williams
Universal is throwing its full weight behind an effort to revive the flagging physical singles business, with a radical plan to move the new release day from Monday to Friday.
The major, which claimed an unrivalled 35.4% share of the physical singles market in quarter one, is convinced the switch will help to breathe new life into a sector whose annual sales have nearly halved in two years from 26.50m in 2004 to 13.88m units last year.
Talking exclusively to Music Week last week, Universal Music Operations president David Joseph - who is also OCC chairman - said, "We need a radical shake-up before retailers decide they don't want to be in the physical singles business anymore, which would be a total tragedy.
"I'm still confident there's a good and healthy market in physical singles, whether it's in the specialist business with maxi and seven- inches, or the casual buyer in the multiple stores."
Universal commercial director Brian Rose, whose company has been behind new physical singles initiatives such as three-inch and five-inch singles with ringtones and the USB stick format, believes there are a number of benefits to moving physical singles releases from Mondays to Fridays.