AccessMyLibrary provides FREE access to over 30 million articles from top publications available through your library.

Ikea kicks off pounds 4m advertising review.

Campaign

| March 02, 2007 | COPYRIGHT 2007 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Ikea, the Swedish furniture giant, is hunting for an agency for its above-the-line account.

The AAR is drawing up a shortlist of agencies for the retailer, which spent pounds 4 million on advertising in 2006.

The contract with the Danish agency RBLM, which has handled the company's UK advertising since 2005, ends ...

Related articles from newspapers, magazines, journals, and more
IKEA kicks off facility.
Magazine article from: Business Daily Update March 30, 2007 700+ words
(From Business Daily Update) Author: d IKEA, the world's largest furniture retailer, yesterday kicked off construction of a mammoth distribution center in Shanghai that will be its biggest in the Asia-Pacific region, as it steps up efforts to cash in on China's booming consumer market. The
Ikea kicks off N. America expansion with Pa. unit.
News wire article from: DSN Retail Fax January 20, 2003 700+ words
Ikea, a retailer of Scandinavian style ready-to-assemble furniture and stylish housewares, kicked of its North American expansion with the opening of a new store in Conshohockon, Pa., near Philadelphia last week. Among the most distinct new features at the 325,000-square-foot location is the cafe
Ad News: Ikea kicks in for footy.
News wire article from: Asia Africa Intelligence Wire September 13, 2002 700+ words
(From ABIX - Australasian Business Intelligence: Ad News) Byline: Jane Schou-Clarke Ikea has signed a deal with the Richmond Football Club. Christian Mollerus, project manager at Ikea, said that the company found a corporate sports sponsorship to be very effective. Ikea will spend $A170,000 on the
Light styles: IKEA kicks off lighting program.(home furnishings retail company...
Magazine article from: HFN The Weekly Newspaper for the Home Furnishing Network Garau, Rebecca November 24, 1997 700+ words
PLYMOUTH MEETING, Pa. -- The lights are definitely on at IKEA. The big-box Swedish home furnishings giant known for its moderately priced, fashionable designs shown in real-life room settings, has developed a new pro- gram to educate consumers about the role lighting plays in creating the look and
National Advertising Review Board Rules on SmithKline Beecham's Advertising for...
Press release article from: PR Newswire November 12, 1997 700+ words
...PRNewswire/ -- A panel of the National Advertising Review Board (NARB) has recommended that...Report published today. The National Advertising Review Council (NARC) was formed in 1971...Division (NAD), the Children's Advertising Review unit (CARU), and the National...
National Advertising Review Board Panel Finds Advertising For USPS' Priority...
Press release article from: PR Newswire January 28, 1997 700+ words
...PRNewswire/ -- A panel of the National Advertising Review Board (NARB) has determined that...Report published today. The National Advertising Review Council (NARC) was formed in 1971...Division (NAD), the Children's Advertising Review Unit (CARU), and the National...
National Advertising Review Board Rules on Campbell Soup Company Advertising
Press release article from: PR Newswire October 28, 1997 700+ words
...PRNewswire/ -- A panel of the National Advertising Review Board (NARB) has recommended that...Report published today. The National Advertising Review Council (NARC) was formed in 1971...Division (NAD), the Children's Advertising Review Unit (CARU), and the National...
Allied Domecq Establishes Independent Advertising Review Board; Third-Party...
Press release article from: Business Wire December 4, 2003 700+ words
...appointed an external Independent Advertising Review Board as part of its effort to...back to the Company's internal Advertising Review Committee. The role of the Independent Advertising Review Board is to advise Allied Domecq...
National Advertising Review Board Rules On SmithKline Beecham's Advertising For...
Press release article from: PR Newswire October 10, 1997 700+ words
...PRNewswire/ -- A panel of the National Advertising Review Board (NARB) has recommended that...Report published today. The National Advertising Review Council (NARC) was formed in 1971...Division (NAD), the Children's Advertising Review Unit (CARU), and the National...
National Advertising Review Board Rules on AT&T Advertising
Press release article from: PR Newswire December 2, 1997 700+ words
...PRNewswire/ -- A panel of the National Advertising Review Board (NARB) has recommended that...Report published today. The National Advertising Review Council (NARC) was formed in 1971...Division (NAD), the Children's Advertising Review Unit (CARU), and the National...
For more facts and information, see all results
©2009 Gale, a part of Cengage Learning. All rights reserved.
About us | FAQs | Contact us | Privacy policy | Terms and conditions
Other Gale sites: Encyclopedia.com | HighBeam Research | Acquire Content | Books & Authors | Goliath | MovieRetriever | Smart QandA