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<a href="http://www.accessmylibrary.com/article-1G1-158725422/publicis-lands-pounds-20.html" title="Facts and information about Publicis lands pounds 20 million global Airbus account.">Publicis lands pounds 20 million global Airbus account.</a>
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Publicis lands pounds 20 million global Airbus account.
Publicis has won the pounds 20 million global advertising account for the aeroplane manufacturer Airbus.
The agency landed the business, which was formerly at Euro RSCG, following a pitch against Ogilvy Advertising.
Publicis will handle advertising for Airbus' existing products and any launches with business-to-business and business-to-consumer work.
The thrust of the agency's first brief will be to promote ...
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