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Diary: Turkey of the week - JWT/Kellogg's Crunchy Nut Corn Flakes.(Brief article)

Campaign

| January 12, 2007 | COPYRIGHT 2007 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Kunal Dutta is bewildered by JWT's spot for Kellogg's Crunchy Nut Corn Flakes:

'Any train of thought here seems to have derailed. After 25 seconds, I've gleaned that Kellogg has enforced special lanes for commuters desperate to get home for a bowl of Crunchy Nut. Said lanes are for permit holders only. Violators are monitored by CCTV. And nothing happens. ...

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