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AMV picks up global Laing O'Rourke brief.
Abbott Mead Vickers BBDO has been awarded the global creative duties for the building contractor Laing O'Rourke.
The agency, which worked in conjunction with PHD and Bernard Hodes (Omnicom's recruitment specialist), won the business following a four-way pitch against Rainey Kelly Campbell Roalfe/Y&R, Grey and Saatchi & Saatchi.
AMV will be briefed to develop a global campaign designed to build the stature of the brand around the world as the company extends its global capabilities.
As well as the brand ...
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