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Claydon Heeley has appointed Richard Madden, Tequila\London's planning director, as its chief executive, quashing speculation he was to launch a start-up with Mike Cornwell.
Madden will also take on the new role of strategy director at the Omnicom network Zulu, using his skills to advise clients on integrated strategy.
He takes over the day-to-day running of the direct marketing agency from 22 January and will report to the chairman, Jon Claydon, and Martin Brooks, the chief executive of ...