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CELLPHONE NUMBER PORTABILITY. The urge to switch.
(From Financial Mail)
Byline: Duncan McLeod
CELLPHONE NUMBER PORTABILITY The urge to switch Mobile number portability, while offering consumers the option of switching cellphone providers without losing their number, is unlikely to have a meaningful impact on the telecommunications industry. Portability will finally be introduced on Friday after repeated delays.
But, according to research by market intelligence firm World Wide Worx, there won't be a spike in customer churn between cellular network operators. Nor will there be a price war.
About 25% of contract customers are willing to change networks with the advent of number portability, …
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