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The fast and exciting lane of web 2.0 collaboration.

Information World Review

| November 06, 2006 | Tebbutt, David | COPYRIGHT 2006 Incisive Media, published with the permission of Incisive Media. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Byline: David Tebbutt

The fast and exciting lane of Web 2.0 collaboration

David Tebbutt

A group of businessmen, venture capitalists, innovators, entrepreneurs, analysts and journalists all got together recently, to meet each other in the flesh, at the inaugural Office 2.0 conference in San Francisco.

A diverse group, we had all been corresponding online in a Google group for several months, discussing what is best summed up as 'anything 2.0 in the enterprise'. Although the group represented many views, we all had a common interest -- understanding the new world of Web 2.0.

At the conference, we were used as a sounding board. Arguments raged, and there was as much agreement as disagreement. The conference organiser ended up as the arbiter, and a consensus eventually emerged. We had all managed to air our views, and none of us suggested halting what was becoming a runaway train.

From a modest expectation of 200 participants, the numbers billowed to an astonishing 450. Of course, we all blogged about it afterwards because we all believe in the fundamental idea that even within enterprises there are opportunities for users to deploy valuable office and collaborative software solutions.

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