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<a href="http://www.accessmylibrary.com/article-1G1-152925651/superjumbo-ego-problem-new.html" title="Facts and information about A Superjumbo Ego Problem? The new Airbus CEO faces a sales crisis with roots in a dysfunctional system that has put the wrong people at the top.">A Superjumbo Ego Problem? The new Airbus CEO faces a sales crisis with roots in a dysfunctional system that has put the wrong people at the top.</a>
A Superjumbo Ego Problem? The new Airbus CEO faces a sales crisis with roots in a dysfunctional system that has put the wrong people at the top.
Newsweek International
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October 23, 2006 |
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Byline: John Newhouse (Newhouse is a senior fellow at the World Security Institute and author of the upcoming book "Boeing Versus Airbus.")
Readers watching the sudden implosion of Airbus may well be wondering what just happened. How could a company that in early 2005 appeared finally to have won its decades-old battle with Boeing be crashing in 2006? In just 18 months, Airbus lost its dominant position, as Boeing's new Dreamliner took off in the mid-size market and Airbus's new flagship A380 superjumbo hit potentially crippling production delays. That led last week to the second new Airbus CEO in 10 months, as Louis Gallois took over from fellow Frenchman ...
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Source: HighBeam Research, A Superjumbo Ego Problem? The new Airbus CEO faces a sales crisis...