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Media: Smooth FM signs sponsor for weekday drivetime shows.(Brief article)
The Guardian Media Group's Smooth FM brand has signed the heating specialist Worcester to sponsor both its weekday drivetime shows, which broadcast across London and ...
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- Magazine article from: Broadcasting & Cable September 2, 1996 700+ words
...hour new adult contemporary format "Smooth FM" in the U.S. on Dec. 1. The satellite...offer a programing services package to its Smooth FM affiliates in the U.S. and to market "Smooth FM International" to radio stations abroad...
- New Campaigns: 102.2 Smooth FM.(frequency modulation)(Brief Article)
- Magazine article from: Marketing Week August 25, 2005 700+ words
...Media Group-owned radio station 102.2 Smooth FM is launching a television and poster...the rebranding of 102.2 Jazz FM as Smooth FM. The #1.5m, two-week campaign...woman driving a Jaguar while listening to Smooth FM broadcasting soul star Lemar's hit...
- GMG hands Smooth FM launch task to Clear.(Guardian Media Group)
- Magazine article from: Marketing Week January 15, 2004 700+ words
...Clear Marketing to create an identity and launch campaign for Smooth FM, the relaunched Jazz FM North West which goes on air on March...December 11, 2003). GMG decided to rebrand the radio station to Smooth FM after research showed that the Jazz FM name was putting listeners...
- New Campaigns: Smooth FM.(Guardian Media Group PLC)(Clear Marketing...
- Magazine article from: Marketing Week March 23, 2006 700+ words
102.2 Smooth FM, the Guardian Media Group Radio-owned station, is launching a campaign...s agency, has created a poster that suggests women who listen to Smooth FM are less stressed. It has the strapline "Why women are calmer drivers...
- Guardian Media Group plans #1.5m campaign for Smooth FM relaunch.(Brief Article)
- Magazine article from: Marketing Week May 19, 2005 700+ words
...support the relaunch of flagship London station Jazz FM as Smooth FM in June, and to challenge preconceptions listeners may have...liveried black cabs and a poster campaign that will feature the Smooth FM lava lamp and a range of artists that the station plays, including...
- Smooth FM.(Digests)(Alitalia Linee Aeree Italiane S.p.A.)(Brief Article)
- Magazine article from: Marketing Week May 6, 2004 700+ words
Smooth FM, the Guardian Media Group Radio-owned station, has signed up Alitalia to sponsor its Business Bulletins. The deal supports the launch of new Alitalia flights from Manchester to Milan.
- Smooth FM.(Digests)(Brief Article)
- Magazine article from: Marketing Week April 15, 2004 700+ words
Smooth FM, the relaunched Jazz FM North-west, has signed up Continental Airlines and Ebookers as sponsors of its new station promotion, Work your way to the USA. The prize will be for one entire workplace to go to the US on holiday.
- Clear Marketing.(Digests)(Smooth FM, advertising contracts)(Brief Article)
- Magazine article from: Marketing Week September 9, 2004 700+ words
Clear Marketing is implementing the second phase of its campaign for Smooth FM, the GMG Radio-owned station formerly called Jazz FM North West. The television campaign, which will break on September 20, will continue the lava lamp theme used in the first execution.