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West End feels ripples from giant mall.

Music Week

| October 07, 2006 | COPYRIGHT 2006 CMP Information Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Massive development in west London poses threat to West End's hard- pressed stores

by Ben Cardew

The London newspapers cannot have made easy reading for West End retailers of late. While shopper numbers have made a slow recovery since the terrorist bombings of 2005, online shopping seems inexorably on the rise and the recent increase in interest rates has led to predictions of a slump in consumer spending.

And then in mid-September came news of Westfield London in White City, a mall equal in size to the Bluewater shopping centre, yet within 15 minutes of central London by Tube.

Developer Westfield says that the mall, which is due to open in 2008, will contain flagship branches of Marks & Spencer, Debenhams, Waitrose and Next, as well as 265 smaller stores. It will be served by two new Underground stations, a rail station and two bus terminals, with Westfield promising "a whole new level of customer experience".

To date, no music retailers have signed up, although both HMV and Virgin Retail say that they are looking into the possibility of opening outlets there.

However, there is concern, notably from retail consultancy Verdict, that a new wave of shopping centre construction could lead to excessive supply and therefore damage existing shopping areas - in London's case, this means Oxford Street and the rest of the West End.

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