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Agency Republic unveils digital media shop.(Brief article)

Campaign

| September 01, 2006 | COPYRIGHT 2006 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Agency Republic, the Omnicom-owned digital agency, is launching a digital media operation called Media Republic.

The division will offer clients specialist online media planning and buying services and will be run by Agency Republic's media director, Martin Kelly. He will head a team of 14 people and plans to recruit more staff.

Media Republic will operate from Agency Republic's London offices and will operate across display media, search marketing and affiliate marketing. It will also work with Ipsh, its sister Omnicom agency, to offer mobile planning and buying services.

Martin Brooks, the Agency Republic chief executive, said: 'We have ...

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