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Emirates shakes up global digital roster.(Brief article)

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| September 01, 2006 | COPYRIGHT 2006 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

The Dubai airline Emirates is asking digital agencies to supply credentials as part of a planned shake-up of its global digital roster.

The airline's Dubai head office will handle approaches and the process is understood to be at a very early stage.

Emirates currently uses a number of online agencies worldwide, including Lean Mean Fighting Machine in the UK. The agency was appointed in June this year and its position on the roster is ...

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