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Ten nails in the coffin of TOTP: key players in the music and television industries discuss the mistakes which led to the death of the UK's most famous music TV show.(TOTP news special)

Music Week

| July 01, 2006 | COPYRIGHT 2006 CMP Information Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

1 Failing to evolve its format with the times

"It just didn't move a million miles away from what it was 20 years ago" says Initial TV head of music Phil Mount. "It got a lick of paint but needed an injection. It added some profiles, did some archives, but it wasn't special enough. It wasn't appointment viewing."

2 Its move from the traditional Thursday night slot...

"The first mistake they made was moving it to a Friday," says Anglo Plugging managing director Dylan White.

"Any move in a schedule like that is always damaging," adds Gorgeous Entertainment founder Malcolm Gerrie. "It felt like it belonged on a Thursday night and I don't think it ever sat comfortably on a Friday night at all. That was probably the kiss of death. A legendary programme needs to be where it has always been, so people can find it. Doctor Who was always on a Saturday."

"The BBC really didn't help when it moved the programme to Fridays," adds former BBC head of music entertainment Trevor Dann.

3 ....in direct competition with Coronation Street....

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