Close-Up: Live Issue - AMV's 'balls'-busting duo swap sides for Fallon.(Matt Doman and Ian Heartfield appointed at Fallon London)

The Cannes Grand Prix-winning duo joined Fallon straight after denying the agency's 'balls' top prize.

Matt Doman and Ian Heartfield are in a state of shock. Understandably.

They have had a busy couple of weeks: winning the Grand Prix at Cannes for their 'noitulove' Guinness spot, leaving Abbott Mead Vickers BBDO for a new job at Fallon London the Monday after the awards ceremony, and getting straight to work on the forthcoming pitch for The Guardian.

The question everyone is asking is how the duo were welcomed by an agency from which they had just snatched the top prize at Cannes. Andy McLeod, the executive creative director at Fallon, explains: 'With Sony 'balls', we felt we should have won. We were gutted. But the irony that we now have the winning creative team working here is brilliant.'

Doman and Heartfield certainly believe they could not be joining the agency at a better time, particularly considering Fallon's recent new-business wins. Doman says: 'The good thing about Fallon is there isn't a bad account to work on. It's a bit like being a child in a sweet shop. The client list we have to choose from is amazing: Orange, the BBC, Sony, pitching for The Guardian ...'

With The Guardian, he says, the team is just chipping in at the end: 'I suppose we are a fresh pair of eyes, which aren't very fresh any more. We've had a few late nights recently. We're really excited to be here. We are just a bit tired.'

Consequently, outside work the majority of Doman and Heartfield's time is spent sleeping, 'or spending time with my three-year-old daughter', Heartfield adds.