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Tangozebra wins ITV Love Island online task.(Brief article)
ITV has appointed the digital agency Tangozebra to create an online campaign to launch the new series of Love Island.
The agency has been briefed to create a campaign that will incorporate scenes from the programme into the online ads.
James Booth, the managing director of Tangozebra, said: 'The internet continues to play an increasing part in the end-users' consumption of media. ITV has a strong tradition of supporting its high-profile TV programming with compelling online activity. We are delighted to provide the solutions that will help bring Love Island to life online.'
ITV is also in the final stages of finding a sponsor for the series.
The broadcaster recently held an auction for a programme sponsorship package.
The first series was sponsored by Chevrolet, but ITV has confirmed ...
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...friends how Christopher, now in ITV's Love Island: STOLE her credit cards and...that he'd been approached by ITV bosses to appear in Love Island while he was still recovering...He was not in a good way and ITV bosses must have known that...
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