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Saatchi & Saatchi has hired Bartle Bogle Hegarty's Matthew Palmer as its head of strategy, in a shake-up of its planning department.
Palmer, the global planning director on Smirnoff at BBH, will replace Bobby Hui, who has been promoted to international planning director.
In his new role, Palmer will report to the chief strategy officer, Chris Chalk. He will be responsible for leading and developing Saatchi & Saatchi's ...