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BlackBerry awards pounds 4m brief to Albion.(Brief article)
BlackBerry has moved its pounds 4 million advertising account from Leagas Delaney into Albion just six months after Leagas was appointed.
Although Leagas was initially handed the work for the wireless e-mail device on a project basis, it was expected the agency would be appointed for the long term. However, the arrival of Kristof Fahy, BlackBerry's marketing director, from Orange in January, has led to the rethink.
'We worked together for three to four months, but I just don't think there was a meeting of minds,' Fahy said.
Elliot Moss, Leagas' managing director, said: 'We ...
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