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Media news: Five to add first digital channels.(Five US and Five Life for United States from Channel Five Holdings Ltd. )(Brief article)

Marketing

| June 07, 2006 | COPYRIGHT 2003 Haymarket Business Publications Ltd. (Hide copyright information)Copyright

Five is attempting to secure a foothold in digital households with the launch of two digital channels, Five US and Five Life, this autumn.

Five Life will show extended coverage of Five's pre-school childrens' shows, such as those from its Milkshake! strand. It will also broadcast soaps, films, drama and lifestyle programmes targeting a female audience.

Five US will broadcast both new and established US …

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