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Close-Up: 24 Hours with ... Matt Edwards, WCRS.(advertising executive lifestyle)
Name: Matt Edwards Job: New-business director, WCRS Professional mission: Help to grow WCRS Personal mantra: Simplicity is genius
7.34am Catch train from Blackheath. Read latest iteration of Robin's Grand Unifying Theory of Advertising and How the Brain Works.
8.05am Awakened by the guard at Charing Cross.
9.00am New-business status meeting with Debbie Klein and Will Orr. Run through progress against five top targets. Review news on the Transport for London pitch. We're up against Mother, Abbott Mead Vickers BBDO and M&C Saatchi. A tough list, but our pitch is in good shape so we're in with a chance.
10.15am PR review meeting. Good coverage from our Weetabix and Churchill wins and new 118 118 campaign. The BBC chose us for its Little Shopping Horrors TV series, and we've been helping to launch a healthy smoothie to a Wigan school. We also met the producers of The Apprentice, but didn't get to help Sir Alan as they wanted to film in Saatchi & Saatchi's 'blue sky room'.
12.00pm Multi-agency meeting on Weetabix to discuss launch plans for the new campaign. Fun meeting, helped by a ...
- Promotions at Engine for Edwards and Hough.(Matt Edwards)(Julian Hough)(Brief...
- Magazine article from: Campaign November 14, 2008 700+ words
Matt Edwards, WCRS's new-business director, has been promoted to the role of managing director of The Engine Group. At the same time...
- Diary: Are BBH adland's 'fancy Dans of the King's Road?'.(Stephen Woodford,...
- Magazine article from: Campaign November 4, 2005 700+ words
...the agency to the football team. For this idea, Diary is indebted to Stephen Woodford, the WCRS chief executive, and Matt Edwards, his marketing and new-business director. Clearly with too much extra time on their hands, the pair have been kicking...
- CHI 'full-service' rebrand as deal rumours circulate.(Clemmow Hornby...
- Magazine article from: Marketing Week March 8, 2007 700+ words
...advertising from September onwards. Engine Group, which comprises 11 marketing services companies under standalone brands such as WCRS, Personal and Woo, is also looking to offer media planning and buying. Copyright: Centaur Communications Ltd. and licensors
- Movers: Appointment at Engine Group.(Charlotte Lloyd)(Brief Article)
- Magazine article from: Campaign February 24, 2006 700+ words
...role, she will report to Engine's chief executive, Stephen Woodford, and be responsible for developing new-business opportunities across Engine's member companies WCRS, Personal, Slice, A S Biss, Element, Woo, Dave and Meme.
- DDB names Woodford new CEO.(chief executive officer appointments)(Brief article)
- Magazine article from: Campaign July 14, 2006 700+ words
...management buyout team in 2004. Over the past eight months, he has been running the Engine Group, the holding company parent of WCRS, Personal, Meme, Dave and Woo. It is unclear what happens to Woodford's 5.8 per cent stake in Engine, which he secured for...
- Peter Scott returns to agency frontline.(new appointments and...
- Magazine article from: Campaign July 14, 2006 700+ words
...over Stephen Woodford's role, while Robin Wight becomes the non-executive chairman. The agency group, which includes WCRS, Personal and Meme, will also undergo a management restructure. The agencies' chiefs will sit on each other's boards in an attempt...
- Body likely missing woman: She wasn't found after fire; cops aren't treating...
- News wire article from: The America's Intelligence Wire August 14, 2008 700+ words
...There were no signs of a break-in. Matt Edwards told police he last saw his wife lying...said. Though police originally said Matt Edwards left the house for about 10 minutes...Wednesday the trip took about 20 minutes. Matt Edwards returned to find flames had engulfed...
- Woman missing after fire guts home: Resident thought his wife was in house but...
- News wire article from: The America's Intelligence Wire August 13, 2008 700+ words
...to find the woman who lived there. Matt Edwards says he last saw his wife, Nichi...spokesman, said Edwards had back problems. Matt Edwards told authorities he left the home for...City Assistant Chief Kris Romijn. When Matt Edwards returned, the bedroom was on fire...
- Click on obsession.(Youth Express)
- Newspaper article from: Albuquerque Journal (Albuquerque, NM) August 1, 1997 700+ words
...re so mature about this," brother Matt Edwards, 16, said after another melee ensued...CAPTION(S): PHOTO: Color ON TARGET: Matt Edwards, 16, concentrates on playing a game...Nintendo gear. PHOTO: Color MY TURN: Matt Edwards, 16, Chris Edwards, 18, and Andy...
- Will atheists burn in hell?
- Newspaper article from: Virginian-Pilot (Norfolk, VA) September 5, 2006 700+ words
...could cost him employment. Yvette and Matt Edwards, who live in Norfolk, said hostility...raise their Bible and yell at us," Matt Edwards said. The couple ultimately stripped...the local Freethinkers group such as Matt Edwards, a former Catholic who works in a supermarket...
