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<a href="http://www.accessmylibrary.com/article-1G1-143898503/world-beijing-jj-kicks.html" title="Facts and information about The World: Beijing - J&J kicks off Olympic sponsorship creative pitch.(Johnson & Johnson to sign contract with McCann-Erickson Inc. and Ogilvy & Mather Worldwide Inc. for olympics sponsorship)(Brief article)">The World: Beijing - J&J kicks off Olympic sponsorship creative pitch.(Johnson & Johnson to sign contract with McCann-Erickson Inc. and Ogilvy & Mather Worldwide Inc. for olympics sponsorship)(Brief article)</a>
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The World: Beijing - J&J kicks off Olympic sponsorship creative pitch.(Johnson & Johnson to sign contract with McCann-Erickson Inc. and Ogilvy & Mather Worldwide Inc. for olympics sponsorship)(Brief article)
Johnson & Johnson is calling a global creative pitch for a Beijing Olympic Games sponsorship project, estimated to be worth in excess of dollars 100 million.
The pitch will include all of the company's roster agencies, including McCann Erickson, Lowe, JWT, Ogilvy & Mather, DDB and TBWA.
The first presentations will be held in New York in early April. A second round of pitches will take …
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