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Scarlett Johansson started a small revolution, sending tongues wagging, men drooling, and women running for their dermatologists when she innocently burst into the cultural consciousness-those lips!-in Sofia Coppola's Lost in Translation. So, really, it was just a matter of time before the milky-skinned ingenue with the pinup curves inked a cosmetics contract. Enter HIP (short for High Intensity Pigments), the new color-saturated-makeup collection from L'Oreal. Also entering the fold: Penelope Cruz has signed on (you'll see her singing the praises of Natural Match home hair color), and hair wizard Garren is hard at work designing a line of products for the
megabrand, set to hit stores later this
year. . . . Every skin-care company claims to have a revolution on its hands, but Fredric Brandt, ...