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Byline: Nuntawun Polkuamdee
Mar. 3--Kasikorn Securities has set an ambitious plan to raise its market share to 3 percent of total transactions on the stock market by mid-2008 from 0.3 percent now.
The company, which was launched seven months ago as a new unit of Kasikornbank, hopes to have a 1 percent share by the end of the year by drawing on its parent's huge customer base.
Rapee Sucharitakul, the K-SEC chairman, said the firm now had 2,000 accounts, 90 percent of whom are individual investors drawn from KBANK's customer base.
Growth is hindered in part by resource limitations. The brokerage has just 50 equity sales staff, with just ...
Source: HighBeam Research, K-SEC raising market share: Recruitment drive will aid expansion.