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The World: New York - Bravo Group scoops dollars 30m Spanish Pfizer account.(Pfizer Consumer Healthcare, advertising contract)(Brief Article)
Pfizer Consumer Healthcare has awarded The Bravo Group its dollars 30 million creative account for the Spanish-speaking market.
This will be the first time that Pfizer Consumer Healthcare has appointed a lead Hispanic agency.
Bravo Group will create a multi-brand programme for Pfizer products such as Listerine, Benadryl, Purel and Visine.
Before making the appointment, ...
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