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THE BUZZ OUTDOOR (WPP has launched Kinetic, a OOH brand).
(From India Business Insight)
The 19-billion Pound Sterling WPP has launched Kinetic, the estimated $3-billion international out-of-home (OOH) brand.
Kinetic is a collection of four WPP brands in outdoors. Ogilvy Activation, JWT's Portland and Wallstreet David will merge with Kinetic. …
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