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Branding News: Nair repackages range of creams.(Church and Dwight Company Inc.)(Brief Article)

Marketing

| January 25, 2006 | COPYRIGHT 2003 Haymarket Business Publications Ltd. (Hide copyright information)Copyright

Nair, the Church & Dwight-owned depilatory range, is relaunching its range of hair-removal creams.

A redesign, by Southbank Creative Consultants, will be rolled out across the range this year, following an overhaul of the creams' formula.

Nair products will now be sold boxed, rather than loose, and include a spatula to aid application. …

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