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EIU finds compliance failure is greatest threat to reputation.
Corporate reputations are important, but difficult assets to protect, a survey from the Economist Intelligence Unit (EIU) has found. The last five years has seen the threat to corporate reputations rise significantly, according to 84% of the executives interviewed. In a survey sponsored by new entrant to the reputation management market, IBM, the EIU interviewed CEOs, CFOs and chief risk officers. Companies struggle to categorise risk effectively because ...
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