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FCB names McCarthy as managing director.(Enda McCarthy)(Brief Article)

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| January 13, 2006 | COPYRIGHT 2006 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

FCB London has appointed Enda McCarthy, the Nitro general manager, as its new managing director.

The appointment marks the agency's first step towards reshaping its management line-up after the departure of some of its senior figures last year. Jonathan Rigby, FCB's former managing director, left in May.

McCarthy joins from Nitro after less than a year in the job. At Nitro he ran the Nike, Coca-Cola and Credit Suisse accounts.

Before that, he was the global business director on the HSBC and Kellogg accounts at JWT. He has also had stints at Euro RSCG and CDP, where he worked as an account handler. He began his advertising career at Publicis as a graduate trainee.

McCarthy will start at FCB in February, reporting to the agency's recently appointed chief executive, Nigel Jones.

Jones commented: 'McCarthy's infectious passion and energy mean he will be a fantastic driver of change.'

McCarthy said: 'The whole industry is changing fast, and FCB will be right at the forefront of this change. There is ...

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